AI Product Visuals

Two phone photos in. Seventeen visuals out.

An AI visual catalog for Bruto Bakehouse: two phone photos of their cookies, turned into studio, lifestyle and candid assets, without a shoot.

2 photos inPhone shots of two cookies, the only inputs

17 visuals outStudio, lifestyle and candid AI renders

3 packagesDelivery listings, Instagram and story ads

AI render of a Bruto chocolate chip cookie on white marble

One of the two raw phone photos the catalog started from: a classic New York cookie

AI render: Bruto cookies on a café table with lattes

Brand: Bruto Bakehouse, cookie bakery
Output: AI visual catalog
Scope: Studio · Lifestyle · Candid
Year: 2026

The starting point

Every new cookie needs a new set of pictures.

Every Bruto flavour needs images for three places: a clean Wolt and Bolt Food listing, something warmer for Instagram, and something real-looking for story ads. The usual route is a shoot for every drop. This catalog starts from a phone photo and builds the rest with AI.

Constraint 01

Three channels, three looks

Delivery apps want studio shots, Instagram lifestyle, story ads candid.

Constraint 02

Shoots don't scale with flavours

A shoot per new cookie is slow and expensive, so new flavours get weak pictures.

Constraint 03

The cookie has to stay the cookie

Customers order what they see, so every render must show the real bake.

The objective

Turn two phone photos into a package for every channel, with no shoot and the same cookie throughout.

The approach

Four steps from snapshot to catalog.

Start from a phone photo

A quick phone shot of a fresh bake, in its box or on a table. No lighting, styling or set.

Lock the product's identity

The cookie's recipe identity is locked first, so it stays the same bake in every scene.

Build the rest around it

Surfaces, props, light and setting are built around it, in each placement's ratio.

Package by channel

Renders grouped into three packages: the listing, the feed and the story ad.

Every catalog image is AI-generated from the two phone photos below.

Selected work

Seventeen visuals, no shoot.

All AI-generated from two phone photos, in three packages.

Package 1 · Studio assets

Clean backgrounds and product lighting in 4:5, for Wolt, Bolt Food and web menus.

AI render: chocolate chip cookie on white marble, shot from above

AI render: close-up of a double chocolate cookie with milk chocolate chunks

AI render: double chocolate cookie on white marble

AI render: double chocolate cookie from above, with scattered chips

AI render: close-up of a cookie with melted chocolate chunks

AI render: chocolate chip cookie on marble in soft light

AI render: close-up of a cookie topped with a chocolate-dipped banana slice

AI render: banana and chocolate cookie from above, with banana chips

AI render: banana and chocolate cookie in hard side light

Package 2 · Lifestyle imagery

Warm kitchens, breakfast tables and café counters, for Instagram.

AI render: cookies on a plate in morning kitchen light

AI render: cookies with lattes on an old town café table

AI render: broken berry cookies on white linen

AI render: cookies on a wooden board in a bakery set-up

AI render: cookies with chocolate drizzle on a rustic wooden table

Package 3 · Raw assets

Candid-style renders for Meta and TikTok stories. These are AI-generated, not customer photos.

AI render in a candid style: a hand breaking a double chocolate cookie over its box

AI render in a candid style: a cookie in its box beside an iced coffee

AI render in a candid style: two hands pulling apart a gooey cookie

The input

Two raw phone shots. That's the whole brief.

The only real photos on the page; the catalog above was built from them.

The two raw phone photos: a double chocolate cookie in its Bruto box, and a classic New York cookie in its box on a table

1
Reference A: double chocolate, in the box
The double chocolate cookie in Bruto's packaging.
2
Reference B: classic New York, on a table
The classic New York cookie, boxed, on a table.
3
What gets locked
Each cookie's recipe identity, what a customer recognises.
4
What gets built
Surface, props, light, scene and framing, in each placement's ratio.